WHAT IS A BINDER’S STANDARD SERVICE?

What is a Binder’s Standard Service?

A Binder’s Standard Service isn’t offered anywhere else. There’s no secret to our sauce, we’ll even give you the recipe – but good luck trying to replicate it. From the quality of our work, to the way we interact with our customers, to the strength of our guarantee: There is no equal. Why should we call an oil change service an oil change service when the value we provide is greater than other oil change services? Why would we call an alignment service an alignment service when we have THE ONLY 3D Touchless Aligner for over 100 miles in any direction? (Shout out to Casey’s Automotive in Chantilly, VA!) The answer is that we have no desire to undersell the services we offer by putting them in the same category as our “competition” – which is why we offer Binder’s Standard Services.

Why “Standard”?

At the most basic level, a standard is how we want things to be. Standards act as a tool that we measure against in our daily lives to determine if something is acceptable or unacceptable. When you purchase a Binder’s Standard service, you’re receiving a value that you can’t get elsewhere.

So when we look at how we work with our customers, their vehicles, our coworkers, the equipment we use and the building we occupy, we want our standards to be evident. Across the board – from the cleanliness of our facility, to the friendliness of our staff, the Binder’s Standard is carefully maintained so our customers have a clear indication of the value we provide. No matter who you are or what you drive, you deserve to have a vehicle that is reliable for your needs. So we’re raising the standard, and putting the customer back in charge of the decisions.

Raising the Standard

This is our invitation to you – please measure by our mark. If we can raise and exceed your expectations, then together we can raise the standard. While it may seem strange, we would LOVE if every repair facility met the Binder’s Standard. Why? Frankly, because we are motorists too, and the work performed at other shops and dealerships can affect ALL of us.

It doesn’t take much searching to find some pretty horrific examples of automotive “repairs” out there these days. Sure it’s funny to look at and poke fun, but the reality of the situation is that these vehicles are out there, driving around, merging into YOUR lane. And now it’s no longer funny, right? There are thousands of vehicles on the road in this area alone, and that’s plenty of business for everyone. We think our roads will be a lot safer if we all Raise the Standard.

High Standards are Hereditary

Long before Binder’s Automotive was ever in business, the Binder’s Standard was established. You can even read about it on our Guiding Principles page. It wasn’t too hard finding information about these Binder-owned businesses even as far back as the 1800’s, and the reason is because of the Binder’s Standard. The service these businesses provided was newsworthy, and there are many examples in local publications of the reputation established by our ancestors. We take great pride in carrying on their tradition of high quality craftsmanship and doing the right thing by our customers.

No Quarter for Poor Quality

There’s an old saying that says, “The bitterness of poor quality remains long after the sweetness of low price is forgotten.” Another saying goes like this, “Always do quality work – at a profit if you can, at a loss if you must, but always do quality work.” These statements are more easily summarized by the tagline we’re putting on the Binder’s Standard: No Quarter for Poor Quality. The entire structure of our business, from the equipment we choose, to how we pay our employees is all chosen with the highest degree of quality in mind. When you offer a guarantee like ours, customers can be sure that every precaution is taken in the care of their vehicle. The protection we offer is so comprehensive, that we can’t afford NOT to get it right.